zilker kite fest
BRAND IDENTITY
Zilker Kite Fest is an annual event in Austin, Texas that brings together the community to watch beautiful kites fly high. The festival offers a wide range of activities, including kite flying demonstrations and competitions, food vendors, and interactive games for kids, all in a whimsical environment. It is a cherished event that offers a fun and enjoyable experience for people of all ages.
Overview
The goal was to capture the event's whimsical and fun spirit while fitting in with the iconic events that take place in Zilker Park, including Austin City Limits and SXSW. The branding system for Zilker Kite Fest features a bold and colorful palette, playful typography, and dynamic illustrations that reflect the festival's playful atmosphere.